If you’re looking for the next step in your career, Accenture Marketing Operations is ready to connect you with an excellent SEM (Paid Search) opportunity in your area. As a SEM Senior Analyst, you will identify techniques and tactics to develop an effective SEM Strategy of the worldwide automotive industry client. You will take ownership of existing paid search programs and expand keyword coverage, develop compelling ad copy, and optimize Google AdWords.
- Perform campaign strategy and keyword audits with recommendations, in accordance to market requirement
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to client goals
- Work closely with the client, the other team members, global leads and media agencies to meet client goals
- Proactively identify fact-based trends and opportunities within the marketing campaigns, while using the latest trends and opportunities in Google AdWords
- Recommend optimization of PPC campaigns based on keyword performance
- Excellent spoken and written communication skills in English; intermediate skills level in French and/or Dutch would be a great asset
- Experience working as a SEM specialist for an agency or business
- Proficient knowledge of SEM tactics, keyword research and analytics, running and testing remarketing campaigns
- Good knowledge of digital marketing tools: Google AdWords, Google Analytics, (Marin Software would be an asset)
- Solid understanding of search engine principles, best-practices and algorithms, up-to-date with the latest Google trends and interest in Web Marketing
- Support for your career and competences development – learning from colleagues, courses and trainings, allowing you to boost your skills and become #BEFUTUREPROOF
- Using foreign language and new technology solutions daily, cooperating with various Clients
- CSR activities and rich social life – Book Club, International Cuisine Club, Accenture Runners Club, family events, cultural meetings, photography classes, climbing, soccer, swimming
- Full work comfort – private medical care, life insurance, access to MyBenefit platform
Poznaj
Accenture Sp. z o.o.
Accenture jest globalną firmą świadczącą usługi z zakresu konsultingu, nowoczesnych technologii i outsourcingu. Ponad 281 tys. pracowników Accenture świadczy usługi swoim klientom z ponad 120 krajów świata. Łącząc niezrównane doświadczenie, doskonałą znajomość wszystkich branż i funkcji biznesowych oraz rozległą wiedzę z badań nad najlepszymi firmami na całym świecie, Accenture współpracuje ze swoimi klientami, aby pomóc im stać się wysokoefektywnym przedsiębiorstwem.
W roku finansowym zamkniętym 31 sierpnia 2013 roku, Accenture osiągnęło przychody netto sięgające 28,6 miliarda dolarów. Strona internetowa firmy to www.accenture.com.