EFIRST ASIA, an e-commerce leader in Southeast Asia, is looking for new talents!
We specialise in developing comprehensive strategies for brand building, promotion and management at all operational levels. We are currently present in Indonesia, Thailand and Vietnam, and actively entering more markets around the world. Our success is driven by the expertise of our back-office specialists in Poland. We use our know-how and experience to fully exploit the growing potential of the e-commerce market in Southeast Asia and beyond.
The daily work of our Asian and global partners is supported by the Warsaw EFIRST team, which we are currently looking to expand with: Digital Copywriter in Creative Services
- Create written content and come up with big ideas for all media, including product descriptions, sales/promotional copy, content, activations, OOH, print, and other digital assets;
- Work with the Creative Team to ensure that written content complements visual elements;
- Participate in brainstorming exercises related to marketing topics and campaigns;
- Work with the Brand Team to translate brand strategies into engaging copy for multiple media, with a significant focus on digital assets;
- Collaborate with designers and other professionals on large- and small-scale marketing projects (landing pages);
- Work with the Ecommerce Manager and the managers of other areas to establish a clear and differentiated brand position online;
- Research and analyze competitor advertising links;
- Other duties as may be assigned.
- 3+ years of copywriting experience at an agency, for a brand or a publication (this will require submission of a portfolio or examples of real-life work);
- Knowledge of online content strategy and creation;
- Ability to multitask while adhering to production schedules and overlapping deadlines;
- Excellent time-management and organizational skills;
- Command of English, discerning eye for grammar, spelling, punctuation and formatting; editing and proofreading skills;
- Strong communication skills and understanding of what quality content means for the audience, not only the creator.
- Understanding the campaign/product strategy and target audience profile is of utmost importance.
- Therefore, the ability to merge trends, cultural nuances and human behaviors will be crucial in writing creative content.
A perfect candidate sees the glass half full and is excited to take on new challenges, initiatives, and projects.
They work well under pressure and in a group.
They respond positively to directions and feedback and act accordingly.
They think analytically and strategically (it's not just about the words; it's about the thought behind them, too).
They are able to distance themselves from their own work, look at it from a perspective, and edit it if need be.
We look for strong, positive, clear communication skills and the ability to articulate ideas, rationale, and nuances.
A strong understanding of how writing and conceptual ideas can be used to tell a story on behalf of a brand or within a product is also expected.