Brand Manager

For our Client, an international FMCG company with well-respected and known global products in its portfolio we are looking for Brand Manager. Chosen candidate will be responsible for the launch of strategic brand on the Polish market with full control over its performance.

Responsibilities:

• Lead the brand having key role in company growth strategy.
• Be in charge of annual brand plans based on a deep understanding of the consumer, market & the category.
• Deliver results value share growth and brand funnel health
• Monitor monthly performance vs. plan, prepare reports, recommend and implement actions as appropriate.
• Full budget management including budget planning, tracking, adjustment.
• Conduct brand activations and cooperation with creative agencies.
• Conduct media planning and evaluation results (TV/ online focus)
• Initiates market research activities, gathers consumer insights and evaluates actions.

Candidate Profile:

• 5 years of experience in marketing in the Retail or FMCG industry,
• Experience and strong ability to work in complex business environment with numerous stakeholders and omnichannel commercial channels.
• Experience in having full responsibility of brand management (lunching new brand as an advantage).
• Ability to translate company strategy into brand management.
• Proven track of delivering revenue, volume and improving brand funnel.
• Need to have a understanding for consumer needs and the ability to translate it into brand actions driving brand growth.
• Project management skilled, entrepreneurial, pro-active, creative and self-motivated work style.
• Strong strategic thinking, creative, analytical skills
• Beyond all formal requirements, a passion for coffee is greatly appreciated.
• English (obligatory).

Offer:

• Stability and security - employment based on an employment contract, without a trial period
• Respect and partnership - a flexible schedule tailored to each employee
• Free medical care and a Multisport card