Zomato is an online and mobile restaurant discovery service providing in-depth information of restaurants, started in Delhi by IIT Delhi alumni, Deepinder Goyal and Pankaj Chaddah, and has since expanded its services across 15 countries. Fuelled with the recent round of funding from Info Edge and Sequoia Capital in November 2013, Zomato plans to enter 22 new countries over the next 2 years. The target markets include the Americas, Europe, Southeast Asia, and Australia. Zomato's core content features include menus, photos and geocoded coordinates for restaurants. Other community features include reviews, ratings and the ability to follow other users' recommendations on Zomato. Zomato, then known as Foodiebay, was launched in July 2008 with information for 1200 restaurants in Delhi NCR. Today, Zomato provides information for over 206,500 restaurants and adds value on a daily basis to two sets of people - users, and clients. Zomato sees over 15 million users every month across its web and mobile platforms. Most of these are young working professionals falling in the high disposable income bracket, looking for a place to dine out or order in from. With key data points such as menus, business hours, contact details, user ratings and reviews easily available, users are able to make an informed decision before going out or ordering in. An additional social layer also builds interaction between users, allowing them to send and receive restaurants recommendations, and also discover new ones in the process. The website and apps (available across all major smartphone platforms) are available free of charge. At present, over 2500 restaurants advertise on Zomato all of which have seen a measurable growth in their business.